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You also get access to a lot of user information.

Performing analytics on user content gives you even more information.

Information means $$.



Is there a single company outside Facebook that actually makes money this way? Seems like a complete myth like the idea that Google "sells your personal information".


I think a lot of people just want to play the "we have lots of user data" card when the VCs and/or IPO offers come calling.


What about Uber?




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