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How the mighty have fallen.

Who the heck are Bending Spoons?



Seemingly producers of a random set of mobile apps [0] including a video editor, a basic photo retouching app, and a fitness routine tracker.

As an aside, their site is also aggravatingly self-absorbed, at least as it seems to me. Copy about how "we create our own cutting-edge technologies" and "Impossible. Maybe." just hurts to read when they're talking about a 30 day fitness app.

[0] https://bendingspoons.com/products


They also call their employees "spooners" and talk about how they "they share one thing in common: a drive to become the best person they’re capable of being."

Statements like "Are you ready to come join us in the Spooniverse? We saved you a seat." also make it sound a little like it's a cult.

With that being said, their goals seem admirable and they are scoring pretty well on some employee satisfaction inquiries, so it's perfectly possible that they are actually living up to their ambitions. A fitness app might not seem like a lot, but they may just be working their way up to something bigger.


In some parts of Europe they still try to look cool behaving like if they were some hip company from Silicon Valley. Depressing stuff imho.


I just got the reference. Bending spoons, doing the impossible, like in the matrix. At least the name makes sense now.


Isn't spoon-bending a "hoaxy" magic trick?

https://en.wikipedia.org/wiki/Spoon_bending


Yeah, maybe to young people that means "doing the impossible" but to me it means "tricking people into thinking you're doing something impossible" or "scam" for short.


Even in the modern usage the principle is to recognize that it's all an illusion. No spoons are ever actually bent in The Matrix.


It's also a heroin usage trope.


30 days?!?!?


The only reasonably modern app developer company in Italy, I believe, for the little I heard. Considering the technological desert that is Italy these days, not bad.




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