Clickbait is the tradition that made the “how” and “why” so standard that we’re having a discussion prompted by its feeling necessary when it isn’t, because that’s the pattern headlines must have now… popularized by clickbait.
The clickbaitiest application of the pattern prepends a “how” or “why” and accompanies and article that doesn’t actually address the how or why, which is why they’re clickbait titles. This one at least arguably does address it, sort-of, even if that’s not quite its main focus.
The clickbaitiest application of the pattern prepends a “how” or “why” and accompanies and article that doesn’t actually address the how or why, which is why they’re clickbait titles. This one at least arguably does address it, sort-of, even if that’s not quite its main focus.