I think you're right. If they'd truly wanted to build the best speced phone possible they would've used the savings to build an even better phone.
I can imagine this scenario going on: They got a bit scared to loose the project altogether. Brainstormed ways to inject some buzz into the fundraiser. A pricedrop was one of the possibilities (it also lowers the barrier to pledge). Conveniently it was also somewhat true because early indications from suppliers. They lowered their expectations from "We want to build the best fucking phone possible" to "We want to build the best phone with great hardware"
Nothing wrong with that but dropping the price is still marketing ;)
I can imagine this scenario going on: They got a bit scared to loose the project altogether. Brainstormed ways to inject some buzz into the fundraiser. A pricedrop was one of the possibilities (it also lowers the barrier to pledge). Conveniently it was also somewhat true because early indications from suppliers. They lowered their expectations from "We want to build the best fucking phone possible" to "We want to build the best phone with great hardware"
Nothing wrong with that but dropping the price is still marketing ;)