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It skews to the young: 83% for ages 18-29. That's a hard figure to ignore (although you HAVE to to make your point). Seems like for older people they own smartphones if they're in careers which might require one (e.g. office work, where college+ and $50K+ are more common).

For young people almost "everyone" owns a smartphone. Plus the cost is fairly low if you avoid the big four carriers and buy direct[0]. Smartphones aren't "premium" anymore and haven't been for quite a few years. Yet some people continue to talk about them like they are (and "HDTVs" and "cable").

[0] http://www.amazon.com/Unlocked-Quadband-Android-Touch-Screen...



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